Technology

food thought: how an app could revolutionise your restaurant

Waiting staff in restaurants work extremely hard – of course they do – with many facing a near impossible task not to be rushed off their feet. And when they are, it’s hardly a great […]

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Mobile Apps Are The Future For All Businesses

With larger numbers of on-line consumers using their smart phones to access websites rather than laptops or desktops, it is time to make your online business mobile friendly. The world of on-line commerce has been […]

Mark Leach   Technology
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The Importance Of Apps

Everyone knows the importance of the internet in the modern world to any kind of business, whatever marketplace you are operating in. Increasingly, with mobile devices more ubiquitous than ever, apps are becoming a crucial […]

Mark Leach   Technology
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App Usage Way Ahead Of Web Browsers Among Smartphone Owners

According to a report compiled by Flurry, a US mobile analytic s and advertising company, owners of handheld devices are now using apps six times as long each day as they are using browsers. The study looked […]

Simon Khela   Technology
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Maximise the merriment: making your app fit for Christmas

According to a report compiled by Flurry, a US mobile analytic s and advertising company, owners of handheld devices are now using apps six times as long each day as they are using browsers. The […]

Mark Leach   Technology
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The big upload: is your app ready for Christmas Day?

It’s long been a tradition people will get their hands on – and so start playing with – a new handheld device on December 25th. Don’t doubt it, business owners who have embraced the app […]

Mark Leach   Technology
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Push messages – pushing your app users in the direction you want

Personalising an app with push messages – alternatively referred to as push notifications – could prove a lucrative move for your business. In no uncertain terms, by giving an app you’ve launched push message functionality, […]

Mark Leach   Technology
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Native apps versus web apps – which is best for your business?

As someone visiting the Appstrue website, you may be already familiar with the compelling reasons for creating and launching one or more apps for your business (among others: swift, direct and integrated customer engagement and […]

Mark Leach   Technology
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SMEs – maximising mobile apps to compete with bigger businesses

Harnessing the benefits of mobile apps has become a fashionable trend among large organisations – in fact, so much so, it’s fast becoming a necessity for them. But the functionality and ease of use of […]

Mark Leach   Technology
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Five reasons your business should launch a mobile app

Mobile apps are essential for businesses that want to connect and engage with customers as effectively as possible.   The days when people used a mobile phone just to talk to each other are long […]

Mark Leach   Technology
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